Strategic Partnerships Manager

Job Introduction

Job Title: Strategic Partnerships Manager

Location: Hybrid (one day a month in our Sheffield office would be desirable but not essential)

Annual Salary: £35,000+ (Dependant on experience) 

Contract: Permanent

Hours: 37.5 per week

Reports to: Head of Strategic Partnerships

Recruiter: Claire Bonnett

About Twinkl:

Twinkl is a global leader in digital educational resources, dedicated to empowering educators, parents, and learners. With a mission to help those who teach, Twinkl provides high-quality, teacher-created materials that support learning across various subjects, curricula, and age groups. Twinkl has established key partnerships with some of the world’s most recognised brands, including Paramount, Mattel, Netflix, Harry Potter, NFL, and many more, bringing exciting, educationally rich content to learners worldwide.

Role Overview:

As a Strategic Partnerships Manager, you will be responsible for identifying, developing, and managing high-impact partnerships that align with Twinkl’s mission and business objectives. You will work closely with internal teams and external partners to drive growth, increase brand reach, and create value for Twinkl’s educational communities.

Key Responsibilities:

Partnership Development & Management

• Identify, evaluate, and develop strategic partnerships with educational institutions, edtech companies, NGOs, and corporate partners.

• Build and nurture relationships with key stakeholders to drive long-term collaboration and mutual growth.

• Negotiate partnership agreements, ensuring alignment with Twinkl’s goals and values.

Strategic Growth & Innovation

• Work cross-functionally with sales, marketing, product, and content teams to develop innovative partnership opportunities.

• Conduct market research to identify trends, competitor activities, and potential growth opportunities.

• Explore new revenue streams and collaborative projects that enhance Twinkl’s offerings.

Execution & Performance Tracking

• Develop and manage a partnership strategy that aligns with Twinkl’s business goals.

• Track and analyze partnership performance, providing insights and recommendations for optimization.

• Ensure smooth execution of partnership agreements, including content collaborations, co-branded initiatives, and joint marketing efforts.

Skills & Qualifications:

• Proven experience (5+ years) in partnerships, business development, or strategic relationship management, preferably in education, edtech, or SaaS industries.

• Strong communication, negotiation, and relationship-building skills.

• Ability to think strategically and identify mutually beneficial opportunities.

• Experience working with cross-functional teams in a fast-paced environment.

• Data-driven mindset with the ability to analyze metrics and report on performance.

• Passion for education and an understanding of Twinkl’s mission and audience.

How to apply:

In your cover letter, please share an example of one of your most successful partnerships. Be sure to describe how you identified the need for the collaboration, the steps you took to secure the organization’s involvement, the primary activation or initiative, and how you measured its success.

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.

Here’s a couple of the things that make Twinkl a great place to be:

• A friendly, welcoming and supportive culture. We believe work should be fun and always put people before the process

• Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.

• From day 1 - Westfield Health, 33 annual leave days per year (pro-rata) inclusive bank holidays, a "Me" day each year, a charity day each year, flexible working policy with opportunities to work from home and Twinkl subscriptions.

• Quarterly company awards programme

• Seasonal events

• Referral scheme

• Cervical and Prostate screening

• Company sick pay after 3 months of service 

• After probation - cycle-to-work scheme

• Long-term service reward - Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay, long service award, long service annual leave