Marketing Assistant (Data and Ops)
Job Reference twinkl/TP/659/1467
Job Introduction
Location: Sheffield/Hybrid/Remote
Hours: 37.5 per week
Contract: Permanent after probation
Report to: Head of B2B Marketing
This role focuses on supporting the smooth running of our marketing systems, with a particular emphasis on data quality, campaign setup and performance tracking.
You’ll help prepare, check and manage data for campaigns, monitor email health, and ensure campaigns are delivered accurately and on time. You’ll also help pull reports from dashboards and keep our processes documented and up-to-date.
This is a great entry point into marketing operations for someone who is highly organised, data-driven and keen to learn about marketing systems and automation.
Key Responsibilities:
Support campaign setup, including data imports, cleaning, list building and QA testing before launch
Monitor and maintain data quality (deduplication, bounce checks, field updates)
Manage suppression lists and monitor deliverability to maintain email health
Collate and share campaign performance reports using existing dashboards
Help document marketing processes and ensure the team has access to clear guidance
Support with delivery of campaign assets (e.g. emails and landing pages) in busy periods
Provide first-line troubleshooting on data/campaign queries, escalating to Exec or Head of Marketing where needed
Stay up to date with data handling best practices and compliance
Qualifications and Skills:
Highly organised with strong attention to detail
Comfortable working with data and spreadsheets (Excel/Google Sheets)
Interest in marketing operations and data-driven marketing
Strong written and verbal communication skills
Proactive, willing to learn new systems and processes (training will be provided)
Understanding of GDPR and data protection principles is desirable (training will be provided)
To Apply:
Please send over your CV and a cover letter outlining how you meet the requirements of the role listed in the Qualifications and Skills section of the job description.
Our Process:
Apply > Screening Call > Interview > Recruitment Task > Follow-up Interview > Offer
Benefits:
In return for everything you bring, we can offer you:
A key role in a fast-paced, ambitious and innovating marketing team
The opportunity to shape how data and systems drive performance and growth
Plenty of development and progression opportunities within a thriving digital business
Here’s a couple of the things that make Twinkl a great place to be:
- A friendly, welcoming and supportive culture. We believe work should be fun and always put people before the process
- Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.
- From day 1 - Westfield Health, 33 annual leave days per year (pro-rata) inclusive bank holidays, a "Me" day each year, a charity day each year, flexible working policy with opportunities to work from home and Twinkl subscriptions.
- Quarterly company awards programme
- Seasonal events
- Referral scheme
- Cervical and Prostate screening
- Company sick pay after 3 months of service
- After probation - cycle-to-work scheme
- Long-term service reward - Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay, long service award, long service annual leave
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