National Education Leads Team Leader - UK

Job Introduction

Location: Remote UK

Annual Salary: £40k

Contract: Permanent

Hours: 37.5 per week

Line Manager: Rebecca Stott 

We’re seeking a strategic and data-driven Team Leader to lead and support our high-performing team of national education leads drive educator and school B2C/B2B; growth, retention and community engagement. 

The ideal candidate will have a thorough understanding of school/trust leadership in England and a proven track record in networking and  advanced audience analytics within dynamic, fast-paced environments.

As Team Leader for National Education Leads, a group of experienced educators who lead on the promotion of our; curriculum, English, Maths, Science, arts, Inclusion, Digital, assessment and wellbeing offer, you will support the team to achieve their goal of establishing our brand as a trusted authority in the industry through: deadline management, tracking and monitoring KPIs and foster a positive, solutions-oriented work environment. You’ll coach and empower your team to maximise performance and stay up to date on business updates, processes, and best practices.

Key Responsibilities

Project & Team Management:

• Plan and execute sprints (projects), prioritise tasks, and manage projects using tools like Jira, Tableau and excel.

• Oversee daily operations, sign off on projects, and manage team workload.

• Line management: Develop team members through 1-1s, performance tracking, and troubleshooting.

• Provide monthly performance reports and data on team activities.

Administrative Duties:

• Develop and implement a data-driven strategy for monitoring impact of individual and team initiatives, aligned with our brand, to support our educator (B2C) and school/trust (B2B) growth and retention ambitions.

• Leverage advanced analytics tools to refine audience segmentation for enhanced personalisation and targeting.

• Oversee resource allocation and handle recruitment where needed.

• Organise and run video meetings including stand-ups, sprint reviews, retrospectives, and external meetings.

• Communicate and report back on strategy and campaign/project performance and provide insights for future development. 

Collaboration:

• Manage cross-functional communication with other teams across the business; content, sales, marketing, schools, PD, HR and SLT. 

• Stay up-to-date on the latest education and marketing trends and technologies in the education sector and share updates and insights with the team. 

Coaching & Development:

• Support team members’ growth through coaching, setting measurable goals, and encouraging continuous learning.

• Lead training sessions and onboarding for new starters, and promote a culture of problem-solving.

Team Wellbeing:

• Ensure the team feels supported, celebrating successes and maintaining a positive work environment.

• Facilitate open communication, providing feedback, and creating a safe space for challenges and discussions.

Requirements:

• Experience working in the educational sector in the UK (preferably within a leadership capacity/strong knowledge of trust/school leadership)

• In-depth understanding of the England education market (B2C/B2B), with insights into policy, curriculum requirements, and public-sector education strategies and experience/understanding of how to market B2C/B2B to this sector. 

• Prove leadership track record, focused on providing solutions and empowering teams.

• Ability to handle sensitive information with professionalism and care.

• Proven ability to drive acquisition, retention and product adoption through data-informed strategies.

• Experience with project management methodologies and a focus on delivering results.

• Excellent communication and interpersonal skills, with the ability to work effectively across different teams and levels of the organisation.

• Demonstrated ability to think strategically and creatively to solve complex marketing challenges.

• Proficiency with analytical tools/software. 

• Alignment with Twinkl’s core values and leadership approach.

KPIs:

• Identify 1 area of improvement linked to top level thought leadership strategy and make data-driven decisions on how to optimise and develop this opportunity, product or service per month

• Respond to 1 training need within the National Thought Leader Team each month and source/deliver appropriate training

• Support the development of the B2B influence strategy and ensure that each National Thought Leader completes one relevant action towards this strategy per month. 

Company Leadership KPIs

• Ensure 100% of team members achieve their KPIs and actions are in place where performance is below this.

• Ensure 100% of team members score between 4 and 5 on the Workload Monitor and effective actions are in place for scores above or below this, every week.

• Complete 100% of tasks assigned by HR within allocated timeframes.

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.

Here’s a couple of the things that make Twinkl a great place to be:

• A friendly, welcoming and supportive culture. We believe work should be fun and always put people before the process

• Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.

• From day 1 - Westfield Health, 33 annual leave days per year (pro-rata) inclusive bank holidays, a "Me" day each year, a charity day each year, flexible working policy with opportunities to work from home and Twinkl subscriptions.

• Quarterly company awards programme

• Seasonal events

• Referral scheme

• Cervical and Prostate screening

• Company sick pay after 3 months of service 

• After probation - cycle-to-work scheme

• Long-term service reward - Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay, long service award, long service annual leave